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Amplifi Ideas

January 2, 2019

If 2018 was “The Year of Data,” What Will 2019 Have in Store?

Chad Cosper, VP, Corporate Development at Amplifi As 2017 came to an end, and 2018 was still fresh, many industry analysts, journalists, and other thought […]
December 19, 2018

Part II – Organizational Tips for Data Governance

Corey Mellick, CEO at Amplifi In a previous post, we discussed Data Governance as a business strategy for maximizing the value of the business’ data […]
November 20, 2018

SO WHAT?! About Data Governance

Corey Mellick, CEO at Amplifi Most organizations understand their business assets to include investments in technology, people, infrastructure, inventory, etc.  And they have developed and […]
November 20, 2018

What’s on Your Table This Thanksgiving?

Chad Cosper, VP, Corporate Development at Amplifi Thursday, of course, is Thanksgiving. While we are all enjoying quality time with our family and friends, we […]
November 6, 2018

Do’s and Don’ts of Architecting an MDM Taxonomy

Chris Colyar, VP of Technology Consulting at Amplifi One of the most fundamental components of any MDM implementation is the taxonomy.  The taxonomy is the […]
October 24, 2018

PIM is KEY to Online Success

Corey Mellick, CEO at Amplifi Do I need a PIM to manage product content for my ecommerce site? It’s a question we frequently hear from clients. Of […]
October 23, 2018

Data Takes a Front Row Seat for the World Series

Chad Cosper, VP, Corporate Development at Amplifi Tonight, the Boston Red Sox and Los Angeles Dodgers will take the field under the lights of Fenway […]
October 21, 2018

Tales From 2 User Conferences

Chad Cosper, VP, Corporate Development at Amplifi Over the last month, we have had the opportunity to visit with partners, competitors, and hundreds of customers […]
October 16, 2018

Our Data Sucks!…Can you help us fix it?…Do we need a PIM?

Corey Mellick, CEO at Amplifi  One of the first things we hear when we engage with a new client is “our data sucks” followed by […]
October 14, 2018

A Walk Down Memory Lane – From PIM to MDM

Corey Mellick, CEO at Amplifi  I’m here at the 2018 Stibo Connect Conference listening to an overview of some of their MDM capabilities, and it […]