Adventure diaries | Is my life a data strategy in disguise?
Stuart Squires, SVP Strategy and Consulting at Amplifi discusses how his life is a unique blend of data consulting and diving into adventurous pursuits. See how the two converge in this blog.
As an AI data strategy consultancy, our role is to understand how and why your organisation is looking to harness the power of AI and ensure you have a clear path to success.
We do this by putting an AI data strategy in place. That includes identifying or shaping your use cases, giving you the tools to gain executive alignment and assessing the capability of your data, technology and people to deliver what you’re setting out to achieve.
We can then help generate a sustainable funding model and build a roadmap to set the foundations and deliver the AI solutions that best suit the outcomes you’re aiming for; whether that’s a long-term initiative or designing and developing a prototype to demonstrate rapid value.
our clients
Which leading brands have trusted Amplifi with their data and AI?
Guide download
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Unlock real business value from generative AI with six expert strategies that help organizations build strong data foundations, improve decision-making, and drive measurable outcomes with confidence.
Our capability framework
Measure where you are, plan where you're going
Amplifi's capability assessment framework and its underlying components have been designed by experts with decades of experience across all areas of data management. Built on six core assessment areas, it can be applied broadly or laser-focused on specific disciplines, and fits organizations of all shapes and sizes.
01
Assess your data capabilities
Designed to clearly and tangibly measure your existing data capabilities and provide meaningful insight and recommendations to improve them.
02
Apply the framework to AI
When applied to AI, the framework evaluates the maturity and alignment of your AI initiatives within the broader context of your organization's goals. Each component focuses on critical aspects such as AI models, prompt engineering, enablement and adoption, governance, architecture and operational readiness.
03
Focus on where it matters
By combining our knowledge of AI techniques and machine learning with deep expertise in data management, our AI assessment can focus on the disciplines that need it most.
Assess your AI governance readiness
Are you ready for responsible, scalable AI?
Understand your current maturity, uncover gaps, and get a clear roadmap for safe, high‑value AI adoption with an AI Governance Capability Assessment. Fill out the form and one of our experts will be in touch.
FAQs
You ask, we answer.
The questions we hear most from data and AI leaders, and how we approach them.
A plan that links AI ambition to the data, technology, people and governance needed to deliver it: which use cases to pursue, how ready you are, how it will be funded and what to build first.
Starting from somewhere won’t be the same as starting from scratch! Most existing strategies need validating against today’s priorities and AI ambitions, then converting into an executable roadmap. Ensuring your strategy considers your current capabilities is also essential… so it depends on it’s depth and how it was established.
Both, deliberately. Strategies built by IT alone rarely win funding; strategies built by the business alone rarely get delivered. We bring both to the table from the first workshop.
A Data Capability Assessment lands in weeks. A full strategy engagement, from Initiate to an actionable roadmap, is typically a matter of weeks or months, phased with quick wins so early findings are usable straight away – but as always, every client is unique, and so too will be your timeline.
The Data Management Capability Assessment Model is an industry-standard framework for measuring data capabilities. It’s valuable when you need a recognized external benchmark, particularly in regulated sectors. Our experts have experience working within DCAM®, but we’re not limited to a particular framework, our methodology explains our approach well!
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