Welcome to the next episode in our video series in partnership with Stibo Systems, where we discuss the ongoing modernization of Master Data Management (MDM).
In this episode we hear from Chris Colyar, Chief Technology Officer at Amplifi, and Nils Pedersen, SVP Product Management at Stibo Systems as they address some of the common myths and misconceptions that have arisen over the decades MDM has existed.
MDM sits within an industry that is moving at breakneck speed, as the way that companies manage and use their data is continually evolving. MDM is at the core of data management, with Gartner consistently emphasising its importance for data integrity and business success.
What's in this episode?
In this episode, Chris and Nils tackle a question many organizations ask: Is Master Data Management (MDM) simply an IT function, or does it deliver real business value? They discuss why successful MDM programs require close collaboration between IT and business functions, and how keeping business outcomes at the forefront ensures MDM initiatives remain impactful and sustainable.
Chris and Nils share real-world insights on how business-driven MDM supports continuous improvement, reduces silos, and adapts over time, avoiding the pitfalls of “shelfware.”
Key topics include:
- Why collaboration between business and IT is essential for MDM success.
- IT’s role in implementation and governance, with business outcomes leading the way.
- Tips for prioritizing MDM initiatives so they stay responsive to changing needs.
- How continuous business involvement keeps MDM adaptive and impactful.
If you'd be interested in discussing your organization's unique requirements for MDM, our experts are on hand, just get in touch to schedule a chat.
How can Amplifi and Stibo Systems help?
Amplifi’s long-standing, strategic relationship with Stibo Systems is rooted in a mutual ambition for companies to get true value from their data.
Amplifi is the go-to consultancy when it comes to Stibo Systems. When you combine the power of STEP with Amplifi’s unrivalled expertise in data strategy, technology implementation and solution support you get a match made in data heaven.
Today, we have one of the largest Stibo Systems delivery capabilities globally with over 40 combined customers, and our consulting team has been involved with over 150 Stibo Systems implementations.
Find out more about our partnership, with examples of joint case studies, in our guide Taking the next STEP with Stibo Systems below.
