Don’t build AI on messy data foundations

Modern data platforms are moving left, right and center with AI and advanced analytics. Where does master data management (MDM) fit in? The answer: right at the core.

Watch the recording of this 30-minute webinar from Profisee and Amplifi exploring the evolving role of Master Data Management (MDM) in the age of Microsoft Fabric, medallion architecture, and data products.

What you’ll learn

  • Why MDM remains essential in the era of AI, analytics, and data platforms
  • How Microsoft Fabric and medallion architectures demand clean, governed data
  • What modern data governance looks like and the role of MDM in enabling it
  • The mindset shift: from narrow MDM use cases to scalable, enterprise-wide platforms
  • Real examples and visuals to bring it all to life

You’ll hear from:

Arun Chander – VP Strategic Service Development at Amplifi

Malcolm Hawker – Chief Data Officer at Profisee

Whether you’re building your first data platform or scaling enterprise AI, you’ll learn how MDM is not just still relevant – it’s mission critical. Access the recording on the link below.