Video | Good Data Day 2025: Responsible Innovation

Balancing AI-driven innovation with ethical responsibility

Captured at Good Data Day, Chief Technology Officer Chris Colyar, Consulting Director David Neil and Principal Consultant Lee Morgan explore what responsible innovation looks like in practice.

They work through three real-world challenges: AI agents and legacy knowledge, data paralysis and ownership, and ethical AI in hiring.

Each scenario shows how to move AI forward, protect scarce resources and keep ethics at the heart of every decision. Anchored in the event’s theme of going beyond theory to delivery, the talk replaces abstract principles with clear, next-step actions you can apply right away, from selecting low-risk pilots to embedding a culture of accountable innovation.

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For more Good Data Day content, see what else we got up to on the day here.

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