Welcome to the next episode in our video series in partnership with Stibo Systems, where we discuss the ongoing modernisation of Master Data Management (MDM).
Throughout this series we hear from Catherine Cherry, Practice Director – Master Data Management at Amplifi, and Matthew Cawsey, Director, Product Marketing & Solution Strategy at Stibo Systems in discussion with Elliott Clarkson, VP Global Marketing at Amplifi. In each episode we address some of the common myths and misconceptions that have arisen over the decades MDM has existed.
MDM sits within an industry that is moving at breakneck speed, as the way that companies manage and use their data is continually evolving. MDM is at the core of data management, with Gartner consistently emphasising its importance for data integrity and business success.
What's in this episode?
In this episode, we delve into the perception that MDM is often seen as overwhelming or "too big and complicated" by organisations, especially those that have faced challenges with MDM implementations in the past. This mindset can hinder companies from fully embracing the potential of modern MDM solutions.
We discuss how MDM has evolved significantly over the years, making it more accessible and effective for businesses today. Our conversation addresses the fears and misconceptions that persist and offers insight into how MDM can be successfully implemented without the overwhelming complexity it once carried.
Key topics include:
- Why MDM is no longer as daunting as it once seemed, thanks to modern advancements
- Overcoming the fear of failed past implementations and recognising the new possibilities with evolved MDM
- Strategies for approaching MDM with confidence, ensuring a smoother and more successful integration into your business
If you'd be interested in hearing more, or discussing how MDM might fit into your wider data ecosystem, get in touch to schedule a chat with our MDM experts.
How can Amplifi and Stibo Systems help?
Amplifi’s long-standing, strategic relationship with Stibo Systems is rooted in a mutual ambition for companies to get true value from their data.
Amplifi is the go-to consultancy when it comes to Stibo Systems. When you combine the power of STEP with Amplifi’s unrivalled expertise in data strategy, technology implementation and solution support you get a match made in data heaven.
Today, we have one of the largest Stibo Systems delivery capabilities globally with over 40 combined customers, and our consulting team has been involved with over 150 Stibo Systems implementations.
Find out more about our partnership, with examples of joint case studies, in our guide Taking the next STEP with Stibo Systems below.
