We define data strategies that make AI, and all positive change, possible, aligning architecture, governance and operating models to turn ambition into safe, scalable outcomes.
We build governed, high-quality data foundations so AI models and business decisions are based on data the business can trust.
We design and deliver modern data and AI platforms that transform trusted data into real time insight, prediction and action using appropriate mixes of ML, GenAI, and multi-modal AI.
We create AI solutions grounded in enterprise data, from RAG and analytics to agentic workflows that deliver measurable business value.
From strategy to scale, we operate and optimize data and AI capabilities so they continue to enable innovation as your business evolves.
Data Strategy

Data Strategy
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Master Data Management

Master Data Management
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Data Capability Assessment
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Technology Partners
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Amplifi has strategic partnerships with a number of leading technology solutions, enabling us to deliver measurable results through expert consultancy and best-of-breed technology.
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Trusted Data Foundations
Product Information Management
Data Strategy
ETIM is an international classification standard for the unambiguous specification and categorisation of technical product data.
ETIM has been adopted by the electrical and construction industries to help businesses to aid supply chains and digital trading. By using an internationally accepted product classification model, companies dealing with product data for sectors such as HVAC, plumbing, building and sanitary are able to all talk the same language and trade more effectively online. Benefits include increased efficiency, revenue uplift and rapidly getting new products to market.
ETIM: 3 steps to standardizing your data
ETIM: talking your data language
BackWe work with our clients to understand your business vision and objectives, allowing us to curate a data strategy that compliments your goals. We provide a future state vision with concise requirements and the frameworks to make the right technology selection for you, alongside the organisational change roadmap required for you to become a data driven organisation.
Amplifi has become the most trusted name globally for the successful delivery of data driven solutions. Our delivery methodology is focused on all the key aspects that make data initiatives successful, focusing on not just the technology implementation but the required change initiative and the supporting quality metrics to ensure long-term, and sustainable success.
People see data initiatives as projects, but in fact there is a long term operation that needs to be run and evolve with your changing business. We provide consultancy and support to enhance and troubleshoot your data issues, ensuring the long term success of your initiative.