We define data strategies that make AI, and all positive change, possible, aligning architecture, governance and operating models to turn ambition into safe, scalable outcomes.
We build governed, high-quality data foundations so AI models and business decisions are based on data the business can trust.
We design and deliver modern data and AI platforms that transform trusted data into real time insight, prediction and action using appropriate mixes of ML, GenAI, and multi-modal AI.
We create AI solutions grounded in enterprise data, from RAG and analytics to agentic workflows that deliver measurable business value.
From strategy to scale, we operate and optimize data and AI capabilities so they continue to enable innovation as your business evolves.
Data Strategy

Data Strategy
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Master Data Management

Master Data Management
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Data Capability Assessment
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Technology Partners
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Amplifi has strategic partnerships with a number of leading technology solutions, enabling us to deliver measurable results through expert consultancy and best-of-breed technology.
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Trusted Data Foundations
Product Information Management
Data Strategy
On 22nd December 2020, Elliott Clarkson from our Marketing team sat down with the Comma founders to review the year that was 2020.
In this video Leigh Wells (CEO), Sam Goss (COO) and Mike Evans (CTO) discuss the uncertainty Comma faced in March, what decisions were made and how the business adapted to have one of our best ever years.
They also discuss the lack of the famous (infamous!?) Comma socials and what we did to replace them.