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News Meet Lisa Haynes, Amplifi’s new Consulting Director based in the Nordics

Meet Lisa Haynes, Amplifi’s new Consulting Director based in the Nordics

With over 30 years’ experience of helping companies get the most out of their data, we’re thrilled to have Lisa back on the team…
Blog Direct to consumer: the data benefits it brings to CPG

Direct to consumer: the data benefits it brings to CPG

E-commerce gives CPG an opportunity to go direct to consumers – and gather valuable first-party data as a result. Here are just some of the benefits.
News Amplifi expands strategic global alliance with Precisely

Amplifi expands strategic global alliance with Precisely

Combining data management consultancy with best-in-class data governance and data quality solutions empowers customers with trusted data for more confident business decisions
Blog Consumer Packaged Goods: The impact of first-party data deficit

Consumer Packaged Goods: The impact of first-party data deficit

First-party data is driving transformation in every sector. Without it, CPG brands are being left behind. Here, we look at some of the biggest pain points.
Blog Metadata Management, Amplified: Speaking the same data language

Metadata Management, Amplified: Speaking the same data language

With metadata management, Amplifi is helping businesses to put their data in context – that’s when they can use it to add real value to their business.
Blog MDM, Amplified: Become the master of your data

MDM, Amplified: Become the master of your data

MDM selection is all about finding the right technology to help you achieve your data vision.
Resource Guide: Culture clash - Creating a data culture in enterprise manufacturing

Guide: Culture clash - Creating a data culture in enterprise manufacturing

Blog Unpopular culture: the top 5 things blocking data culture in enterprise manufacturing

Unpopular culture: the top 5 things blocking data culture in enterprise manufacturing

Why can’t an industry overflowing with data embrace being ‘data-driven’? We explore how to overcome what’s standing in their way...
Blog Data Quality, Amplified: Why data quality is vital for decision-making

Data Quality, Amplified: Why data quality is vital for decision-making

As Amplifi, we’ll be turning our data quality management services up to 11, helping you make business decisions based on clean, reliable and consistent data.