Welcome to the first episode in our video series in partnership with Stibo Systems, where we discuss the ongoing modernisation of Master Data Management (MDM).
Throughout this series we hear from Catherine Cherry, Practice Director – Master Data Management at Amplifi, and Matthew Cawsey, Director, Product Marketing & Solution Strategy at Stibo Systems in discussion with Elliott Clarkson, VP Global Marketing at Amplifi. In each episode we address some of the common myths and misconceptions that have arisen over the decades MDM has existed.
MDM sits within an industry that is moving at breakneck speed, as the way that companies manage and use their data is continually evolving. MDM is at the core of data management, with Gartner consistently emphasising its importance for data integrity and business success.
What's in this episode?
In this episode, we explore how MDM has adapted to and been impacted by AI, and equally how organisations can utilise MDM to assist their AI initiatives. We discuss how a solid MDM foundation enhances AI capabilities, while AI can optimise and streamline MDM processes.
“Through 2025, at least 30% of GenAI projects will be abandoned after proof of concept due to poor data quality, inadequate risk controls, escalating costs or unclear business value.” - Arun Chandrasekaran, Distinguished VP Analyst, Gartner
Topics covered include:
- How you can be using AI as a tool set, enhancing rather than replicating current MDM practices
- Why people should still come first, and technology second
- How MDM and AI can be used together to bridge gaps between business knowledge and data management
If you'd be interested in hearing more, or discussing your unique MDM and AI requirements, get in touch to schedule a chat with our resident Amplifi MDM expert Catherine Cherry, Practice Director - Master Data Management.
How can Amplifi and Stibo Systems help?
Amplifi’s long-standing, strategic relationship with Stibo Systems is rooted in a mutual ambition for companies to get true value from their data.
Amplifi is the go-to consultancy when it comes to Stibo Systems. When you combine the power of Stibo Systems STEP with Amplifi’s unrivalled expertise in data strategy, technology implementation and solution support you get a match made in data heaven.
Today, we have one of the largest Stibo Systems delivery capabilities globally with over 40 combined customers, and our consulting team has been involved with over 150 Stibo Systems implementations.
Find out more about our partnership, with examples of joint case studies, in our guide Taking the next STEP with Stibo Systems below.
