News & Resources


News The Full Stop on Comma

The Full Stop on Comma

Sam Goss, President at Amplifi Europe and co-founder of Comma, explains why we are now known as Amplifi
Blog Why does Data Quality matters to your customer’s experience?

Why does Data Quality matters to your customer’s experience?

The gap between what consumers expect and what businesses deliver is widening. Data quality is the bridge between the two.
Resource Guide: 3 tips for approaching analyst research

Guide: 3 tips for approaching analyst research

Blog Diversifying Data: Tackling the gender divide at its roots

Diversifying Data: Tackling the gender divide at its roots

Naomi Cruden, People & Projects Executive at Amplifi, discusses the gender gap in the data industry and what Amplifi is doing to contribute to the shift that the industry desperately needs.
Blog Before and after: Seeing real results with Amplifi’s Couch to Data Fit

Before and after: Seeing real results with Amplifi’s Couch to Data Fit

How can businesses adapt their plans to reach new goals? And what opportunities will data unlock for your business in the long term?
Blog Trading up: keeping your bespoke features when upgrading your MDM or PIM platform

Trading up: keeping your bespoke features when upgrading your MDM or PIM platform

Swapping your bespoke vehicle for a new one isn’t going to be simple when you need those same modifications fitted... the same goes for your business' customised PIM or MDM platform.
Blog How businesses can run the data marathon

How businesses can run the data marathon

Successful data management is a marathon, not a sprint. Amplifi can be your personal trainer all the way from ‘Couch to data fit’ to running the data marathon.  
Blog From road car to track day: getting what you need from your MDM and PIM platform

From road car to track day: getting what you need from your MDM and PIM platform

It's a bit like putting a roll cage, 17” alloys and a triple exhaust on your car to get it round a track faster... you'll need a specialist to help service, maintain and upgrade it.
Blog Yoga or deadlifts? Choosing the right plan to get your data in shape

Yoga or deadlifts? Choosing the right plan to get your data in shape

How can you identify the best way to build your data fitness (data quality) plan to maximise results?